Over $255,000 for Breast Cancer Support Raised by Dining Guests During Last 13 Years

Atlanta (Sept. 20, 2024) – For the 14th consecutive year, in recognition of National Breast Cancer Awareness Month, CentraArchy Restaurants continues its annual “Pink Kiss for the Cure” campaign throughout October. All CentraArchy Restaurants are offering their limited-edition Pink Kiss martini with 50 percent of the sales going directly to breast cancer research and care.

“Hundreds of our guests generously helped raise over $255,000 for the Pink Kiss for the Cure campaign during its initial 13 years,” said CentraArchy CEO Vince Van Brunt. “This is an important tradition for all seven of our restaurant brands at 14 locations across the Southeast—we hope to make our 14th year another success.”

To participate, guests simply order the “Pink Kiss” at any CentraArchy Restaurant, including California Dreaming (Augusta, Ga., Charleston, S.C., Columbia, S.C., Greenville, S.C., Spanish Fort, Ala., and Surfside Beach, S.C.), Carolina Roadhouse (Myrtle Beach, S.C.), Chophouse ’47 (Greenville, S.C.), Chophouse New Orleans, Gulfstream Café (Garden City, S.C.), Joey D’s Oak Room (Atlanta) or New York Prime (Atlanta, Boca Raton, Fla. and Myrtle Beach, S.C.).

As in 2022 and 2023, this year’s Pink Kiss campaign contributions will go to the national nonprofit Living Beyond Breast Cancer, an organization on mission for over 30 years to provide trusted information and a community of support to those impacted by the disease, offering on-demand emotional, practical and evidence-based content that is meaningful to those newly diagnosed, in-treatment, post-treatment and living with metastatic disease.

CentraArchy dining guests are encouraged to share their photo-worthy Pink Kiss images on Facebook or Instagram using the hashtag #PinkKiss. For more information about CentraArchy Restaurants, visit CentraArchy.com.

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